Logo design for Khansa Roses featuring a raven holding a rose in its talon. Branding and web design by Soleil Design Co in Massachusetts.

BRAND IDENTITY, ECOMMERCE, AND PACKAGING DESIGN FOR A PREMIUM LIFESTYLE BRAND

Khansa Roses

LIFESTYLE BRAND / SHOPIFY ECOMMERCE

Services

BRAND IDENTITY DESIGN

ECOMMERCE & WEBSITE DESIGN

PACKAGING DESIGN

Khansa is a premium lifestyle brand offering curated products with a focus on quality, care, and elevated customer experience. The project involved building a cohesive brand identity, a fully functional Shopify ecommerce site, and custom packaging that reflects the brand’s personality and engages customers at every touchpoint.

Cohesive

Engaging

Strategic

BRAND FOUNDATIONS

We established a strong brand foundation before designing the website and packaging, ensuring every touchpoint reflected the brand’s identity. This was achieved through a detailed brand strategy questionnaire, a moodboard with visualizations for each deliverable, and multiple pre-project consultations, which informed every design decision from logo to Shopify setup.

A webpage design showcasing an intimate luxury brand rooted in nature for Khansa Roses. Branding and web design by Soleil Design Co in Massachusetts.

Key Aspects of Our Process:

Collaborative feedback incorporated efficiently

A favorite bloom from Ecuador called Ohara Pink. Branding and web design by Soleil Design Co in Massachusetts.

Strategy-driven design to enhance UX and brand cohesion

A close-up of a light pink rose flower with soft petals. A favorite bloom from Ecuador called Ohara Pink. Branding and web design by Soleil Design Co in Massachusetts.

Consistent brand application across all touchpoints

A close-up of a pale pink rose with soft, layered petals against a white background. A favorite bloom from Ecuador called Ohara Pink. Branding and web design by Soleil Design Co in Massachusetts.
Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.
Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.
Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.
Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.

THE PREORDER LANDING PAGE

The preorder landing page was built to capture early interest and email signups, while product detail pages were thoughtfully designed to support variant selection, pairing logic, and subscription options. Clear content hierarchy, intuitive navigation, and strategic calls to action were implemented to enhance usability and conversion.

Logo design for Khansa. This logo features the Khansa name in a serif font with little bud and leaf accents. Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.

ABOUT

User Experience and User Interface icons for navigation, custom design for Khansa Roses. Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.
Logo design for Khansa. This logo features the Khansa falcon holding a rose stem in its talons. Marketing design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.
Black footer section with copyright notice and links for shop, care, Instagram, legal, and site credit for Soleil Design Co in Massachusetts, a branding and website design agency.

The WEBSITE

We translated the brand identity into a fully functional Shopify ecommerce experience, designing and configuring the store from the ground up. Each page was intentionally structured to reflect the brand’s personality while guiding users seamlessly from discovery to purchase.

The result is a fully configured Shopify store built to convert preorder interest into sales, support intuitive product selection, and nurture long term customer engagement.

SHOPIFY

Beyond visual design, the project included foundational Shopify setup, product configuration, domain connection, email notification design, and SEO optimization. The custom video homepage created an immersive first impression, and the fully mobile responsive layout ensured a seamless experience across devices.

Smartphones displaying a website for KHANSA flower shop, showing floral arrangement options and ordering process. Shopify website design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.
Smartphones displaying care instructions for KHANSA flower shop. Shopify website design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.

PACKAGING

The packaging design extended the brand’s visual identity into a tangible, sensory experience. The exterior and interior box designs were developed to reinforce the brand’s tone and aesthetic, while elevating the moment of unboxing. Care instructions were thoughtfully integrated into the interior flap, blending function with design and ensuring customers felt guided and supported after purchase.

Attention was given to layout hierarchy, color consistency, and print specifications to maintain brand integrity across physical production. Print-ready files and 3D mockups ensured accuracy, clarity, and a seamless transition from concept to print.

Open cardboard box with a forest-themed interior design and numbered instructions. Marketing box design for Khansa Roses by Soleil Design Co in Massachusetts, a branding and website design agency.

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