Website Design Services
As a website design agency in Massachusetts, we build strategic, conversion-focused Squarespace and Shopify websites that reflect your brand, guide your audience, and support meaningful growth.
At Soleil Design Co, each website is built with intention, combining visual storytelling, UI/UX, custom code and SEO so your site not only looks beautiful but works hard for your business.
Let's make your vision shine bright.
Let's make your vision shine bright.
Every Soleil website is custom.
Rather than fixed packages, scope and investment are shaped together after an initial conversation.
A Guide For Choosing A Website Building Platform
Each platform has its own strengths and trade-offs. Use this table to quickly see which option fits your business model, and reach out if you want guidance on selecting the right home for your brand.
Shopify
Ease of use: ●●●● Tech savvy
Maintenance Level: High
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Product-based brands, ecommerce businesses, and companies planning to scale inventory or online sales.
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Robust inventory management, powerful checkout and conversion tools, extensive app ecosystem, and strong scalability as revenue grows.
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Monthly costs can increase as apps are added. Layout structure is more rigid than other platforms, and it can feel less flexible for editorial or storytelling-focused sites.
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Platform subscription typically $39–$399 per month depending on scale.
Additional costs may include apps, integrations, and transaction fees.
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Built for selling. Shopify is ideal when your website’s primary job is driving product sales and supporting ecommerce growth.
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Squarespace
Ease of use: ●●● Comfortable with web tools
Maintenance Level: Moderate
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Creative businesses, service providers, personal brands, and companies prioritizing visual storytelling.
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Beautiful templates, clean editorial design, built-in hosting, and an intuitive system that makes websites easier to maintain.
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Less customizable than developer-driven platforms and not ideal for complex ecommerce systems or advanced functionality.
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Platform subscription typically $19 –$90 per month depending on features.
Lower maintenance and fewer add-ons compared to ecommerce platforms.
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Built for presence and storytelling. Squarespace works best when design, brand expression, and clarity are the priority.
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Soleil Design Co
Our websites may include:
Wireframes
on-brand copy writing
animation
seo
E-commerce setup
Review & Refinement
Photo Sourcing / Editing
ADA compliancy
launch support
custom coding (HTML / CSS)
Video Sourcing / Editing
domain Mapping & Support
Our Process
Scope is shaped through discovery and collaboration.
Together we discuss:
CONTENT
Text, imagery, products, collections, or a combination.
PAGE count
From a small, focused site to larger, content-rich builds.
COmplexity
Simple flows to layered, integrated user journeys and ecommerce needs.
Platform
Shopify or Squarespace chosen intentionally based on needs.
TIMELINE
Quick turnarounds or a process over several months.
collaboration
The availability, readiness & involvement of all parties.
Why does design matter?
Because 75% of people judge a business based on its website alone.
And a poorly designed site is a credibility killer.
Make yours unforgettable.
Recent Launches
Frequently Asked Questions
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Yes. Sometimes a refresh is all you need to evolve your brand and better connect with your audience. We start with a complimentary 30-minute consultation to determine the best approach for your brand, whether it is a refresh or a full redesign.
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Yes. Every project is built from scratch for your business and begins with a deep dive into your unique values and personality. Your brand identity is always customized to reflect your story, offerings, and business goals.
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Our process is collaborative, strategic, and guided. We help you clarify your vision, define your messaging, and build a brand that feels authentic and confident. Using custom questionnaires and dedicated workspaces, we craft two distinct creative directions for each deliverable, giving you meaningful choices along the way.
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No. A single logo cannot tell your full story and is rarely insufficient in defining your brand. We craft complete brand identities that provide cohesion, clarity, and consistency across all touchpoints so your brand resonates and grows.
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We love partnering with brands at any stage. Whether you are just starting out or ready to scale, we tailor our process to your needs so your brand can grow confidently and beautifully.
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We partner with creative, values-driven businesses that want their brand to reflect their story. We have worked with a wide range of industries, tailoring our approach to each unique client.
Branding
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Every project is unique. Your investment depends on the scope, complexity, and level of customization. We provide a personalized estimate after learning about your goals, vision, and brand story. Our process ensures your final solution reflects your purpose and aligns with your budget.
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We offer flexible pricing based on project type and complexity. After an initial conversation, we’ll provide a transparent quote with no hidden costs.
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Yes. Most projects are split into two payments, 50 percent to start and 50 percent on completion. In some cases we can accommodate one additional payment per conversation, depending on your needs.
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We have core services and deliverables, but nearly every project can be customized. We can modify, combine, or expand packages to meet your unique goals. If you do not see exactly what you need, we will collaborate to create a solution that works.
Scope & Pricing
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We specialize in semi-custom and highly tailored template-based websites on Squarespace, Wix, and Shopify. Each site is designed to feel unique, functional, and aligned with your brand identity. We integrate tools and apps to create smooth, engaging, and effective digital experiences.
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Timelines vary depending on scope and your responsiveness in providing feedback. On average, brand projects take 2 to 8 weeks, and website projects take 4 to 10 weeks. We work intentionally with 2 to 3 clients at a time to ensure each project receives the care it deserves.
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Having your copy ready is critical to maintaining the structure, clarity, and effectiveness of your website and marketing materials. We require finalized copy and media before the design phase to ensure your project stays on track and delivers the best results.
Website Design
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We believe the best results come from thoughtful collaboration. We begin with several conversations to understand the scope of work and then build in multiple touchpoints for feedback, strategy sessions, and design reviews to ensure your final brand reflects your vision and goals.
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Yes. We can provide ongoing, monthly guidance for maintaining your brand and updating your website so your brand continues to thrive after launch.
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As soon as you’re ready! Once we align on goals and project scope, we schedule your project kickoff. We typically begin booking projects 1 to 3 weeks out. We work with a limited number of clients at a time to ensure every project receives full attention. Contact us to schedule a no-strings conversation about what we can create together.